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Saturday, April 11, 2015

Should eCommerce companies also log onto Cash Delivery Service?


          Way back in 2009, Reserve Bank of India vide this circular allowed cash withdrawal of INR1000/- from Point-of-Sale (POS) Terminals.

          Over the last few years, few Banks have ventured into Cash Withdrawal through POS Terminals. However due to various factors, this has not been much of a success.

          Now, there is a chance for Indian eCommerce Companies to explore the  vast market of physical cash delivery.

          It is not that much complicated and does not require much additional investments by the eCommerce companies.


          The brief process flow is as under:
01)  Delivery persons carry MPos (Mobile POS) terminals along with physical cash of maximum INR25,000/-
02) At the time of delivery of the goods, enquiry is made if they would like to withdraw physical cash through their debit cards.
03) In case where the customer says YES, the Debit Card is swiped in the MPOS terminal and cash handed over.
04) Initially the limits can be set to INR1000/- per transaction.
This is win-win proposition to increase the share of Safe Digital Transactions in our country.


Cash Withdrawal at Point-of-Sale (POS)

Presently cash withdrawal facility using plastic cards is available only at Automatic Teller Machines (ATMs). As on May 31, 2009, number of ATMs and POS terminals in the country stood at 44,857 and 4,70,237 respectively. The use of debit cards at Point-of-Sale (POS) terminals at different merchant establishments has been steadily increasing. As a further step towards enhancing the customer convenience in using the plastic money, it has been decided to permit cash withdrawals at POS terminals. To start with, this facility will be available for all debit cards issued in India, upto Rs.1000/- per day.



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