adsense

Saturday, August 15, 2015

IMPS Card to scale up IMPS transactions 10 crs per month


          The transactions numbers of June and July 2015 is yet to be updated on the NPCI website. However, if past numbers are considered, the volumes are expected to show a sharp increase.

          The following are some disruptive strategies which can boost transactions volumes of IMPS.

No, the upper limit for individual transactions need not be increased. The primary key is to expand the foot print of the IMPS ecosystem.

On one hand Government is committed to eTransactions. At the same times, its flagship scheme i. e LPG Subsidy credit to bank accounts encourages cash transactions.

          Isn’t this a big contradiction? As the LPG subsidy is always directly credited to bank accounts, the gas consumers are already familiar with the banking channel. 

          This target audience does not require much motivation to migrate to eTransactions.

          Government departments channel the subsidy amounts to the respective beneficiaries, through NPCI. 

          On an average, NPCI undertakes around 3.5 million transfers through the platform every day, out of which most are LPG transfers.

Under the Pahal scheme of LPG subsidy, 139.1 million beneficiaries have received Rs.23,476.60 crore in their bank accounts since the scheme was relaunched. This translates the same amount of cash pushed into the economy.

As the LPG cylinder amount is below INR1000/-, banks end up large numbers of small denomination notes. The overall processing time of these large volumes is huge, both at the banks end as well the LPG dealers end.

This pool of beneficiaries is a low-picking fruit to be pushed towards eTransactions.


Introduce ‘IMPS Card’:

a)     An exclusive physical card

b)    Credits and debits through IMPS channel

c)     Debit upper limit of INR2000/-

d)    Contactless 

e)    No Pin. Only swipe and pay

f)     Linkages to bank accounts

g)    Linkages to eWallets

h)    Centralised clearing house to reduce transaction costs

i)      Centralised fraud monitoring system for robust monitoring mechanism

j)     No cash withdrawals

k)    Merchants can run common incentive programs

l)      Merchants can run exclusive incentive/referral programs
  
Based on feedback, will elaborate further


         







No comments:

LinkWithin

Related Posts with Thumbnails

Disclaimer

The thoughts in this BLOG are personal, and reflect only my view on the subject.
This are not the views of my Employers.
All images, logos rights rest with the Original TitleHolders

All efforts have been made to make this information as accurate as possible, N Prashant will not be responsible for any loss to any person caused by inaccuracy in the information available on this Website. Relevent Official Gazettes Communications may be consulted for an accurate information. Any discrepancy found may be brought to the notice of N Prashant