An important milestone has been
crossed in India’s White Label ATMs journey. In November 2014, the number of
LIVE White Label ATMs has crossed 5,000+
As on date there are 7 WLAO’s
live in India. As the operators gain experience they are rapidly expanding their
foot-prints all over the country.
The number of transactions executed
by the White Label ATMs is not in public domain. However, a fair idea of the
number of present transactions can be ascertained from this article.
At present the focus is on creating
a fair sized network of ATMs. The next focus would be on ways and means to
increase the foot-falls at these ATMs.
There are concerns that the average
number of transactions at ATMs is slowly decreasing and is also cause of worry
for WLAOs. The next target of 10,000+ White Label ATMs is expected to be crossed by the end of this financial year.
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