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Tuesday, July 7, 2020

ICICI Bank – Looking forward to #BBPS on your WhatsApp Banking Platform


            ICICI Bank today vide a Press Release informed that it has crossed an important milestone on its WhatsApp banking platform.

            It announced the crossing of 1 million (10 Lac) users on its WhatsApp banking platform.


            ICICI Bank achieved this milestone in a short span of three months and the next aim to double the user in the coming three months.

            The bank introduced WhatsApp Banking for its retail customers to access basic banking activities during the Coronavirus pandemic lockdown advisory.

            ICICI Bank customers and non-customers adopted WhatsApp banking platform with gusto and within 3 months, 1 million users experienced the joy of Safe Banking via WhatsApp.

To begin with, the Bank introduced services like savings account balance, last three transactions, credit card limit, get details of pre-approved instant loan offers and block/unblock credit & debit card in a secure manner with end-to-end encryption for all messages.

Buboed by the initial success, the Bank added several new features like opening instant savings account in a few minutes, access to pdf for our partnered newspapers / magazines, locating nearby essential stores and opting for loan moratorium to this service.

NRI customers too can access ICICI Bank’s WhatsApp banking platform.  

Services like checking account balance, last three transactions, applying for loan moratorium and revising credit card limit have seen the maximum usage.

Quote:

Commenting on the milestone, Bijith Bhaskar, Head- Digital Channels & Partnership, ICICI Bank said, “With the growing prominence of social media in every-day life, we believe that WhatsApp banking has offered immense convenience to our customers as it allows them to bank while they are on WhatsApp.

Customers can access a host of their banking requirements on their own, without visiting a branch. Over a million of users have adopted the service in a short span of three months.

We have mostly seen that millennials across the country are using WhatsApp for their banking needs. With the encouraging response, we aim to double the number of users in next three months to 2 million.”

Unquote:

            The customer sign-up process is fairly simple.

Customer has to follow below given quick steps, to avail the banking services on WhatsApp:

Save number and say ‘Hi’:

o   The customer simply needs to save ICICI Bank’s verified WhatsApp profile number, 86400 86400, to his/her ‘contacts’ on the mobile phone.

o   Send <Hi> to this number from his/her mobile number which is registered with the Bank. The Bank will respond with a list of services available

o   Type keyword for service: From the list of services, type the keyword of the service required (keywords are highlighted in the conversation for easy recognition), example: <Balance>, <Block> etc.

o   The service is carried out and displayed instantly.

Non-Account holders can access this platform for queries related to nearby offers, ICICI Bank ATM and branches through WhatsApp Banking.

The respective non-account holder has to add the number 8640086400 to his/her contacts and start a conversation by saying “Hi”.

Right now, the following Banking and Non-Banking services are available on ICICI Bank WhatsApp banking platform.

Banking services:

·         Account balance

·         Last 3 transactions

·         Credit Card Limit

·         Block /Unblock my card:

·         Instant loans exclusively for you:

·         InstaSave

 

Other Services:

·         Track deliverables

·         ICICI Bank ATMs near me - Top 3

·         Branches near me - Top 3

·         Newspaper

·         Magazine

·         Nearby Stores

·         Offers:

Users can expect more and more services in the coming days.

            One Banking service which will be appreciated by customers and non-customers alike is payment of Bills via BBPS i.e Bharat Bill Payment Services.

Bharat Bill Payment System (BBPS)  eases the payment of bills and improves the security & speed of bill pay.

The service is available in multiple payment modes, online and through a network of agents. An instant confirmation is generated for the bill payments.

            There are more than 250+ billers on BBPS platform and it’s gaining traction every day. More and more residents are paying their bills via BBPS. The number of Biller categories is also on the increase. Adding BBPS to its WhatsApp Banking platform will lead to more repeat transactions.  

            BBPS transactions can be done by customers and non-customers.

 


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