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Showing posts with label Barclaycard. Show all posts
Showing posts with label Barclaycard. Show all posts

Saturday, August 23, 2014

New Safe ePayments Booster-Contactless Payments for Donkey rides


            One of the major attractions in Blackpool Beach is the Donkey Rides. Yes, Donkey Rides are a great way to enjoy the Blackpool beach.

            The first Donkey rides in Blackpool were introduced in the late 1890s’. It is believed that Margate was the first place to offer Donkey rides on the beach to tourists.

The donkey’s owner has to ensure that the donkeys pass a series of inspections. For the donkeys to be allowed to work on Blackpools beach they must first pass a veterinarian’s inspection, plus a mandatory annual health check. Then their owners have to present the donkeys, their health certificate and the insurance certificate to Blackpool councils officials. If all is well only than the donkeys are allowed to work.

            One of the pain points the children who wished to ride or the donkey owners faced is the absence of monetary change.            Due to non-availability of the change, many children missed the famous Blackpool Donkey rides.

            In this era of ePayments, Mark Ineson, owner of the beachside Real Donkeys company, approached Barclays to help him out with a simple electronic payment solution which would be gainful for himself, kids, kids parents and the donkeys.

             Barclaycard technologists collaborated with designers Seymourpowell  to build Dillon’s new tack, ensuring the technology was seamlessly integrated and the saddle a comfortable fit.

            The end result was, Dillon the donkey has got the world’s first contactless payment saddle. 


In simple terms, this innovation means that parents can touch a contactless credit or debit card (from any bank that offers the technology) to pay for a ride down the Blackpool Sands.


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